Bilibili (哔哩哔哩) Overview
Bilibili, known as "B站" for short, is a signature brand for China's younger generation and a leading video community platform. Established by Shanghai Kua Yu Digital Technology Co., Ltd. on June 26, 2009, and officially named "Bilibili" in January 2010, the site is renowned for its unique bullet-comment culture and as a gathering place for youth culture, offering creation and sharing of ACG (Anime, Comic, and Games) content.
Development History
Originally named Mikufans, created by Xu Yi, Bilibili evolved into a multifaceted video platform covering life, gaming, entertainment, anime, technology, and more as its user base grew and content diversified. On March 7, 2024, Bilibili released its financial report for the year 2023, showing a total net turnover of RMB 22.5 billion (approximately USD 3.2 billion), a 3% increase from 2022.
Platform Features
Centered around Professional User-Generated Video (PUGV), Bilibili complements its offerings with live streaming, Professionally-generated Video (OGV), and other forms of content consumption scenarios. It serves not only as a platform for the output of youth cultural values but also as a leader in guiding young people's values. Its social attributes are reflected through platform interactions, creating an online space with a strong sense of community.
Corporate Governance
Chen Rui, as the Chairman of the Board and CEO of Bilibili, is responsible for the company's overall strategic planning and operational management. With a high concentration effect among China's younger generation, Bilibili has become an important representative of youth culture.
Product Introduction
Bilibili, as a platform, caters to a young demographic seeking diverse content, including but not limited to animation, comics, gaming, vlogging, and educational resources. It is accessible at bilibili.com and primarily supports content in Chinese, with efforts being made to embrace multilingual content to reach a broader audience.
Language Support
The website predominantly utilizes Chinese but is not limited to it, as Bilibili continues to expand its reach with multilingual support to accommodate its growing international user base.
Industries and Fields
Bilibili spans various industries and fields, including entertainment, education, technology, lifestyle, and more, making it a comprehensive platform for content creators and consumers alike.
Usage Scenarios
Bilibili provides a multitude of services and functionalities, such as video streaming, live streaming, content creation, community interaction, and e-commerce, offering an engaging experience for its users.
